How To Start A Digital Marketing Consulting Business [Episode 14]
In episode 14 we discuss how you can start a digital marketing consulting business. There is no one size fits all or a “perfect” way to do this but we provide some good info. Are you on Linkedin? If not, you might want to start a personal profile AND a business page if you are interested in a digital marketing consulting business. First of all, it’s FREE and you can make content for your target audience around things in your niche that people are interested in. There are so MANY ways and actions you can take and discuss much more in this episode so Take A Listen!
Resources Mentioned In Episode 14
Top 7 Digital Marketing Trends And Strategies For 2022 [Previous Episode]
Andre L. Vaughn 0:00
Episode 14 of the Digital Marketing Creators Podcast, we're gonna talk about how to start a digital marketing business, in particular consulting business. Stay tuned.
Welcome to the Digital Marketing Creators Podcast where we help creators and entrepreneurs just like you magnify your brand message through digital marketing tips and strategies, and now your host Andre Vaughn.
As a creator, or entrepreneur, you have so many things coming your way in terms of online marketing, digital marketing, and it can be so confusing, but we broke it down in this free mini course that we have, it's called the five day digital marketing mini course. And you can get that at Digital MarketingCreators.com/free-mini-course or anywhere on that website, you should see something where you can sign up for that free course. And it's not long course he does a real short course. And you know, we didn't want to take up a lot of your time when we put it together. But it kind of guides you through different aspects of of digital marketing, and we try to keep it condensed for you. So check that out at DigitalMarketingCreators.com/free-mini-course.
Andre L. Vaughn 1:14
Starting a consulting business, a digital marketing consulting business can be a heck of a task if you don't have a plan. And that's the first thing I want to talk about. You have to have a plan, just win anything else. So the name of the game is you want to you want to get some clients, right? You want to bring some clients in for your services, you know, what, what's your specialty? What is it that you do? You know, so your ultimate goal is to help someone achieve something, so you want them to maybe you are a Facebook expert, you want to, you know, offer your services to show other creators and entrepreneurs, how you can bring more traffic, I guess, to their services, or whatnot, through Facebook ads or whatnot.
Spending a lot of money you can you can wait downline, you don't need those things, right this very minute. But the previous things that I discuss are, are things that will help you start a consulting business, but you can get that later on. But you might want to get you some business insurance, probably one of the first things that that you want to get down the line. And I'm not suggesting you get that right away. Because you want to have the mindset of helping people you want to have the mindset of putting some content out there and see what's what's going on.
Also, going back to LinkedIn, a lot of things are going to happen like in your in your DMS. But the one thing that you don't want to do on there, you don't want to send people DMS by using all these different tools. You don't want to send people clog people DMS up, you know, asking for things. If you put the content out and you put the correct content out, they're going to come to you they are going to come flocking to you. And you know you'll get a lot of offers.
People don't think that when they think about LinkedIn, but I'm telling you very very underutilized platform, make sure you know what your I want to say make sure you know what your pricing is. But the one thing that you may want to do when you do get potential clients, you want to find out their needs. You want to find you want to find out you want to make sure you have enough information from them to determine your pricing. Yeah, you should know what people charge and you know if you can develop some relationships and talk to some other kids solvents, but in terms of price, and I wouldn't say make sure you know your price and make sure you know your range, per se.
So, and consulting is a whole different you know, it's a whole different ballgame in terms of your price because people people basically paying you for your knowledge companies, he's a company's paying you for your knowledge as opposed to someone coming to your website want to buy your program.
Now you also have companies that want to purchase they may want to purchase you may want to license out your programs to them. So that's a whole nother game. Also the opportunities are endless. When it comes to starting a digital marketing consultant business or starting any consulting business of any kind.
I always welcome you all at the end of the shows to come to our private Facebook group at Digital Marketing creators.com forward slash group strike up conversation Hey, we can talk about this episode here episode 14. Also the show notes at Digital Marketing creators.com forward slash episode 14 It's digital marketing creators.com forward slash episode 14. We're going to shift our focus in episode number 15 on social media marketing, so make sure that you subscribe and make sure you check us out. And we'll see you in the next episode. So Thanks for joining us and I will see you then. Thank you.
Thanks for listening to the Digital Marketing Creators Podcast at www.digitalmarketingcreators.com.